Why do we buy luxury watches?
Pre-owned watches, also known as grey market, are a huge market. This is a growing industry as more people become interested in the exquisite art of luxury watches. There are many types of people who buy and sell Swiss watches these days. Each person has their own opinion on what is most desirable and most prestigious. Some buyers keep an eye out for a piece they like and make it their personal goal to save enough money to buy that piece. Some buyers are fortunate enough have the funds to buy an entire collection. They trade in and out watches regularly, which helps to finance a hobby that can often cost thousands of Pounds. Some watch dealers make a living selling used watches. Others buy the best investments they can find and store them in safes. What factors influence a buyer's decision on which watch is right to buy? It's often personal preference. A large watch may not be right for a small wrist. Some prefer stainless steel, others like rose-gold, and some prefer the mode...
